Our approach
We followed an agile workflow, building and testing in small iterations, then refining. When it became clear that the web-based search tool wasn’t delivering, we quickly pivoted and created a native version. Immoscoop allowed us to make those decisions, leading to a better overall user experience.
Here’s what we did:
Clean design: We removed website headers and footers, giving the app a seamless, native look and feel.
Smart search: The property search didn’t perform well in a webview, so we rebuilt it as a fully native feature tailored for mobile use.
Tracking user behavior: The app tracks clicks and searches, helping us learn what users care about most.
The outcome
The result is a user-friendly, visually appealing app that fully matches the look and feel of the Immoscoop website, but with all the advantages of a native mobile experience. By combining webviews with native components, the app feels familiar to existing users, while offering a smoother, faster, and more intuitive experience than browsing the website on mobile.
Crucial features like the property search were rebuilt natively, significantly improving usability. Users can now search more efficiently, navigate with ease, and quickly find what they’re looking for. On top of that, integrated tracking provides valuable insights into user behavior, giving Immoscoop a clear view of what matters most to their audience, and where future optimizations should focus.
In short, the app not only increased engagement but also laid a strong foundation for a sustainable mobile strategy. Immoscoop is no longer just a platform, it’s now right in the user’s pocket.
Would you like to know more about how this app came about?