A strategic journey
We kicked off the project with a UX audit. Then, we rethought and designed the website navigation to enhance the main features' discoverability. Following the UX audit, we delved into industry and analytics insights, drawing many exciting conclusions.
Afterward, we initiated user interviews. User interviews are invaluable for understanding users' feelings, desires, and preferences. They also provide insights for future designs and help identify pain points in the current solution.
This led us to our two-day digital strategy workshop and two-day blueprint workshop. During these sessions, we concluded and discussed the next steps for Kidslife.
Breathing life into design: Crafting a fresh user interface
Drawing from all the input and learnings gathered from the workshops, user interviews, and so on, our designers could start revamping the website with a fresh design and robust user experience!
However, it's important to note that the journey toward optimizing the UX/UI is still ongoing. Exciting updates are coming in the near future.
The result
The MyKidsLife portal has undergone significant updates, improving both user experience and efficiency. We've introduced a new, streamlined foreign login interface, replacing outdated screens with a modern, faster design. Additionally, foreign users can now confirm their own identity in the MyKidsLife system, freeing up front-office staff from these tasks.
The new self-service registration, linked directly to the KidsLife CRM system, allows employees to monitor and manage each step of the registration process more effectively. This improvement not only saves valuable time for our front office team but also enhances user account management by providing a clearer view of each account's status.
We've also upgraded the existing dashboard to offer a more contemporary look and user-friendly access to important information, making it easier and more efficient for users to find what they need.
The challenges during the development process
One of the key challenges we faced during the development was the careful calculation of various edge cases relating to child allowance. Operating across all regions in Belgium, each governed by its unique regulations, demanded strict compliance with these diverse legal frameworks.
As we continue working on the portal, we're not just adding new stuff; we're making sure it's easy for everyone to use, especially mobile-friendly. The portal is being built so that MyKidslife can work from different regions and to build the functionalities in the same way.
Collaborative growth
Our focus will lie on streamlining the login process for international users. Why? KidsLife aims to reduce the substantial costs and complexities of managing international documents. By streamlining their login process and moving to a fully digital platform through the MyKidslife Portal, they eliminate the need for costly physical document shipping. This allows their international users to access, download, and manage their documents online, enhancing efficiency and connectivity. Additionally, the portal boosts user interaction through a dedicated contact button, ensuring prompt and efficient resolution of queries, which improves the overall user experience. This strategic upgrade cuts costs and significantly improves the user experience for their foreign customers.
This new procedure will enable you to set up accounts effortlessly on your own, eliminating the need for assistance from our KidsLife front-office team. This improvement not only saves you time but also empowers you to get started with KidsLife's services more quickly.
We're constantly working on improving our technical infrastructure to make your experience even better.